Blo Blow Dry Bar Strengthens Florida Presence, Set to Debut in Daytona Area
Blo Blow Dry Bar Expands into Volusia County, Florida, Tapping Local Entrepreneur
DAYTONA, Fla. – Blo Blow Dry Bar, a North American franchise specializing in blowouts and styling services, is set to open its first location in Volusia County, Florida, in mid-2026. The new salon, slated for the Port Orange/Daytona area, will be spearheaded by Kimberly Tyree, a long-time resident and former credit union leader, marking her first venture into entrepreneurship.
From Financial Services to Flawless Blowouts
Tyree’s transition from the financial sector to the beauty industry might seem unconventional, but she emphasizes a common thread: a dedication to service and building strong team cultures. “I wanted to build something meaningful for our community while partnering with a brand that already had proven systems and strong values,” Tyree explained. “Blo Blow Dry Bar didn’t just stand out – it sparkled. Its commitment to consistency, quality, and an elevated guest experience aligns perfectly with the workplace culture I’ve spent my career shaping.”
For nearly two decades, Tyree honed her leadership skills within the credit union industry, focusing on mentoring teams and fostering service-driven environments. She’s embarking on this new chapter with the support of her husband, Phil, and sister-in-law, Kathy, turning a family dream into a local business reality.
The Rise of the Blow Dry Bar and the Self-Care Economy
Blo Blow Dry Bar’s expansion reflects a broader trend in the beauty industry – a growing emphasis on accessible, specialized services. The “no cuts, no color” concept, pioneered by Blo in 2007, revolutionized salon offerings, focusing solely on blowouts and styling. This specialization caters to a demand for quick, convenient beauty treatments, fitting into increasingly busy lifestyles.
The global beauty and personal care market was valued at approximately $511 billion in 2023, according to Statista, and is projected to reach nearly $687 billion by 2029. This growth is fueled by rising disposable incomes, increasing awareness of personal grooming, and the influence of social media. The self-care industry, of which beauty services are a significant component, is experiencing a parallel surge, driven by a growing recognition of the importance of mental and emotional wellbeing.
A Community-Focused Approach
Tyree views the new Blo Blow Dry Bar location as more than just a business venture; it’s an opportunity to give back to the community that has supported her family for years. “This is a full-circle moment for us,” she said. “We’ve lived, worked, and raised our children here. We want to create a welcoming space that celebrates confidence and connection.”
Vanessa Yakobson, CEO of Blo Blow Dry Bar, echoed this sentiment, praising Tyree’s passion for service and her deep roots in the local community. “Kimberly’s passion for service and deep connection to her community exemplify the type of partner we love to welcome into our system,” Yakobson stated. “As we continue expanding across the U.S., leaders like her help bring the Blo Blow Dry Bar experience to life in new markets.”
Blo Blow Dry Bar’s Commitment to Inclusivity and Wellness
Blo Blow Dry Bar distinguishes itself not only through its specialized services but also through its commitment to inclusivity and wellness. The brand actively promotes a welcoming environment for individuals of all ages, ethnicities, and orientations, emphasizing the importance of self-care and feeling confident in one’s own skin.
The salon experience is designed to be seamless and enjoyable, from the sophisticated décor to the energetic atmosphere. Expertly trained stylists, known as “blo-ers,” provide consultations and offer a diverse menu of services, including signature blowouts, braids, ponytails, and updos. The company currently operates over 165 locations across North America and is actively seeking franchisees to further expand its reach, particularly in the Northeast and along the Atlantic Coast.
Media Contact: Taylor Castro, Fishman Public Relations, tcastro@fishmanpr.com or (847) 945-1300
For more information about franchise opportunities, visit https://franchise.blomedry.com/. Learn more about Blo Blow Dry Bar and its services at www.blomedry.com.
ARTICOL ORIGINAL:
North America’s Leading Blow Dry Bar Franchise Partners with Local Entrepreneur to Launch First Volusia County Location
DAYTONA, Fla., Dec. 15, 2025 /PRNewswire/ — Blo Blow Dry Bar continues to expand its footprint in Florida with a newly signed agreement in the Port Orange/Daytona area. The brand will open its first salon in Volusia County, introducing the community to Blo Blow Dry Bar’s signature, customer-centric experience rooted in hospitality, consistency, and confidence.
The development is led by long-established local resident Kimberly Tyree, who brings nearly two decades of leadership, coaching, and organizational management from the credit union industry. After spending her career mentoring teams and building service-driven cultures, she is launching her first entrepreneurial venture with her husband Phil and sister-in-law Kathy.
“I wanted to build something meaningful for our community while partnering with a brand that already had proven systems and strong values,” said Tyree. “Blo Blow Dry Bar didn’t just stand out – it sparkled. Its commitment to consistency, quality, and an elevated guest experience aligns perfectly with the workplace culture I’ve spent my career shaping.”
Tyree found a natural fit with Blo Blow Dry Bar’s mission of empowering guests and teams through warm, confidence-boosting service. This new business venture represents a full-circle moment for her family, who have lived, worked, and raised their children in the area. It’s an opportunity to give back to the community that has shaped them by creating a welcoming space that celebrates confidence and connection. Blo Blow Dry Bar Daytona is finalizing its lease and preparing for the build-out phase, with an anticipated opening in mid-2026.
“Kimberly’s passion for service and deep connection to her community exemplify the type of partner we love to welcome into our system,” said Vanessa Yakobson, CEO of Blo Blow Dry Bar. “As we continue expanding across the U.S., leaders like her help bring the Blo Blow Dry Bar experience to life in new markets.”
Blo Blow Dry Bar is dedicated and determined to create a space where people of all ages, ethnicities and orientations are welcomed, represented and made to feel gorgeous while emphasizing the need for self-care and wellness.
Combining a sophisticated design with a fun and energetic environment, Blo cultivates a seamless and enjoyable experience for guests upon their arrival, during and after their services. Expertly trained blo-ers are available for consultation seven days a week to meet the needs of all guests. The brand’s hair menu includes their signature styles, ranging from sleek and straight to lively and bouncy curls, with customizable options such as braids, ponytails and updos for any occasion.